Logo
Discover and learn
Customer experience and strategic communication
A digital training that helps you understand customer behavior, optimize interactions and build lasting relationships through clear, empathetic and results-oriented communication.
14Lessons
hexagon
Training preview

A strong brand is not built only through products or services, but through memorable interactions with customers. The way you communicate and manage customer relationships influences loyalty, satisfaction and business success.

 

What will you learn in this course?

  • How to create a memorable experience for customers – The fundamental principles of quality service that builds loyalty and differentiates the brand.

  • Customer journey map – How to identify key interaction moments and improve their experience.

  • Managing complaints and objections – Effective techniques to transform dissatisfaction into loyalty opportunities.

  • Customer loyalty and retention strategies – How to create authentic connections and transform occasional customers into brand ambassadors.

Course Details
Training content
4 modules | 14 lessons
What it contains

Initial test to assess the level of expertise in Customer Experience

Introducere

2m 58s

Ce este Experiența Clientului?

5m 35s

Cum poți oferi o experiență memorabilă?

3m 51s

Cum angajații devin ambasadorii Experienței Clientului

11m 20s

Ce este Călătoria Clientului?

5m 25s

Impactul etapelor din Călătoria Clientului

5m 7s

Ce sunt „Momentele de adevăr” în Călătoria Clientului?

3m 21s

Ce înseamnă Design centrat pe client?

3m 5s

Maparea Călătoriei clientului

3m 17s

Călătoria clientului – de la primul contact la loialitate

6m 25s

Îmbunătățirea interacțiunilor directe cu clienții

7m 59s

Comunicarea eficientă

10m 27s

Tehnici de creare a conexiunilor

11m 19s

Limbaj pozitiv

6m 22s

Final test assessing the level of expertise in Customer Experience